The sophisticated dark grey hue of this banner lays the foundation—the text and information are neatly left-justified, balancing the density of content with ease of reading, while the “OK” button and a settings customization option are positioned on the right.

The text is set in an editorial-inspired font called Sangbleu. This serif font reminds of classics like ITC Caslon. Sangbleu’s moderate contrast between thick and thin strokes, and slight irregularity lends it a graceful and balanced appearance that’s well-suited for both text and display purposes. This is good news, as the cookie banner is on the text-heavy side. The clear and open type choice makes for easy reading on screens.

Moooie’s banner offers a selection between functional, analytical, and tracking cookies. Here, the banner incorporates a visual asterisk scale—using three asterisks to indicate a higher acceptance of cookies and one for fewer—making customization intuitive and visually engaging. This clever use of graphics underlines the company’s design-forward approach to what is often a standard compliance feature.

Overall, this consent design doesn’t just ask for permission; it offers a user-centric experience wrapped in a veneer of sophistication.