The phrase “The spy pharaoh wishes to account for your visit” infuses a dash of storytelling into the usually mundane process of cookie consent, reflecting a brand that values creativity and engagement.

The banner’s design, with its light color scheme and strategic placement in the bottom right corner, taps into the natural reading patterns, ensuring people see it without being overly intrusive. This is a smart move since it aligns with how users typically scan web pages—left to right, top to bottom—making the consent process a seamless part of the browsing experience.

Yet, the choice to hide the Google Analytics information behind an extra click could be debated. While it certainly declutters the interface, providing all necessary information upfront could enhance transparency. On the other hand, the drill-down design to reveal the Google Analytics toggle is a sleek touch that keeps the design clean which is always good UX/UI practice.

By combining an intriguing narrative with thoughtful UX, this cookie banner engages viewers and is likely to encourage more users to read and interact with it.